Welcome to clean beauty

Clean lines. Bold eyes. Naturally you.

Welcome to clean beauty

Clean lines. Bold eyes. Naturally you.

Welcome to Pure and Simple


Our organic beauty store exists to make self-care simple, honest, and nourishing. We believe beauty should never come at the cost of your health or the planet. That’s why we carefully curate products made with clean, organic ingredients—free from harsh chemicals, toxins, and unnecessary additives.

Limited time
Peace Candle
This intention candle is 4 oz of hand-poured soy wax in a glass jar with a metal lid.
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Limited time
Ultra Soft Bath Towel
Featuring retro stripes & warm, soothing colors, these retro stripe bath towels are a mix of classic style and modern charm and the epitome of comfort.
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Impressive

Organic Goodness for Every Glow

Our products are crafted with pure, organic ingredients, gentle on your skin, free from harsh chemicals, and designed to nourish your natural beauty.

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Testimonials

★★★★


From first use, I noticed a difference. Clean, natural, effective — this store has become my go-to for all things beauty

Anna S. 🌿
france
★★★★★


Finally a beauty line that matches my lifestyle. Simple ingredients, amazing results — and I feel great about every purchase.

Luca M. ✨
Los Angeles, CA
★★★★


From first use, I noticed a difference. Clean, natural, effective — this store has become my go-to for all things beauty


Maya T. 💚
uk